deepfake

noun

deep·​fake ˈdēp-ˌfāk How to pronounce deepfake (audio)
plural deepfakes
: an image or recording that has been convincingly altered and manipulated to misrepresent someone as doing or saying something that was not actually done or said
Two artists and an advertising company created a deepfake of Facebook founder Mark Zuckerberg saying things he never said, and uploaded it to Instagram.Samantha Cole
No law regulates deepfakes, though some legal and technical experts have recommended adapting current laws covering libel, defamation, identity fraud or impersonating a government official. But concerns of overregulation abound: The dividing line between a parody protected by the First Amendment and deepfake political propaganda may not always be clear-cut.Drew Harwell
With Mueller warning of future election meddling, [Representative Adam] Schiff said that one of his biggest concerns for future campaigns was the development of deepfake technology—the ability to manipulate videos or audio to change what a person appears to have said. 'How do we prepare against the late distribution of a fraudulent video?' Schiff said.Elias Groll and Amy Mackinnon

Did you know?

The old maxim "things aren’t always as they seem" seems more true than ever in the age of deepfakes. A deepfake is an image, or a video or audio recording, that has been edited using an algorithm to replace the person in the original with someone else (especially a public figure) in a way that makes it look authentic. The fake in deepfake is transparent: deepfakes are not real. The deep is less self-explanatory: this half of the term is specifically influenced by deep learning—that is, machine learning using artificial neural networks with multiple layers of algorithms.

Examples of deepfake in a Sentence

Recent Examples on the Web
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The company's technology detects and removes unauthorized content, including deepfakes and voice simulations. Charlie Fink, Forbes.com, 18 Apr. 2025 Recent McAfee research shows that the average American sees an average of 14 scam messages and deepfakes on social media, via text and email, daily. Alexandra Skores, CNN Money, 18 Apr. 2025 In the absence of federal law, several states have already taken steps to outlaw AI deepfakes, including California and Tennessee. Gene Maddaus, Variety, 9 Apr. 2025 Those who post the deepfakes face damages of at least $5,000 per work, or any actual damages plus profits from the unauthorized use. Ted Johnson, Deadline, 9 Apr. 2025 See All Example Sentences for deepfake

Word History

First Known Use

2018, in the meaning defined above

Time Traveler
The first known use of deepfake was in 2018

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Cite this Entry

“Deepfake.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/deepfake. Accessed 23 Apr. 2025.

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